CGBECA is looking to work and partner with senior leaders from the private, public and charity sectors in every part of the country – mainly to achieve our goal of widening digital inclusion, participation and making the most of the digital economy. For further information, please email:
CGBECA work with local libraries, not-for-profit think tanks and government agencies to address digital exclusion. For instance, we had offered a Free Business Skills Workshop in Johor Malaysia. In collaboration with local libraries, we will be organising free digital entrepreneurship and digital marketing sessions. We will run targeted coding and computer skills boot camps at remote rural areas in Southeast Asia.
CGBECA Free Business Skills Workshop is targeted for school leavers who have been unemployed or had not been successful in securing employment. This pro bono workshop is intended to help unemployed youths in Malaysia to plan their career and/or learn new business skills. The workshop aims to impart the following knowledge and skills:
- Organization context – this session introduces how an organization relates to its environment and in turn how it influences the environment. It examines how the interface of internal operations and managerial decisions affects business performance and an organization’s environment.
- People and organization – an organization exists because of people in terms of beliefs, attitude, activities, culture and direction. Such interwoven nature of business organization requires leadership and control.
- Strategy – planning and setting objectives are in part influenced by an organization’s strategy and vision. This session examines strategy development and how strategy relates to core competencies.
- Financial literacy – the long-term survival of organization requires managers to understand allocation of financial resources, and account for financial returns and costs. It also relates to the means in which an organization rewards its stakeholders such as employees and shareholders.
- Marketing – it is not about selling or advertising but rather a systematic approach to developing customer relationships and retaining customers. This entails matching customer needs with resources and offerings of the organization.
- Communications – the extent to which an organization influences its stakeholders depends on the ability to communicate effectively. It examines a wide range of communication channels and cues including effective presentation and report writing.
The workshop is divided into the above topics for six separate days and once a month. There are no pre-requisites apart from enthusiasm and desire to succeed. Each session begins with basic concepts and practical implications. The workshop is organized around real-life business activities and/or case studies with hands-on opportunity through practical exercises, application of concepts and simulation of business scenarios.
To find out more, please email
