We are academic researchers from Henley Business School at the University of Reading Malaysia. This research is a part of a series of empirical studies on shared value strategy with various socio-economic development projects initiated by the researchers. The central premise behind creating shared value is that the performance of an organisation and the health of the communities around it are mutually dependent. A key shared value strategic approach is to enable local cluster development by improving the available skills, supplier base and supporting institutions in the communities to boost productivity, innovation, and growth.
We are conducting a stakeholder research to investigate and explore key stakeholders’ interests and expected benefits from socio-economic development projects for affordable housing communities. The project may involve the installation of community gardens and/or other amenities in the vicinity of the affordable housing sites to promote a more inclusive and enjoyable living environment for the community.
For this study, affordable housing includes:
| Types of low cost housing | Housing Value/Price |
| Low Cost | RM 42,000 and below |
| Low Medium Cost | RM 42,001 to RM 80,000 |
| Affordable Housing | RM 80,001 to RM 150,000 |
This survey should take about 15-20 minutes to complete. You need to be at least 16 years of age to take part in the study. The survey will include questions on demographics, economic, social impacts and other related topics regarding socio-economic projects for affordable housing communities. Your decision to participate in this research is voluntary. You do not have to answer any question you feel uncomfortable with. You are free to withdraw at any stage of the survey with no detriment to you.
An analysis report from the findings will be used to inform policy makers’ decision-making to better understand key stakeholders’ expectations and concerns for socio-economic community development projects in Malaysia. This will bring about more effective results for such project implementations. The results of this study will be analysed, summarised and may be used for journal publication.
No identifiers linking you to this study will be included in any sort of analysis report or journal article that might be published. This project has been reviewed by the University Research Ethics Committee and has been given a favorable ethical opinion for conduct. If you have any questions or concerns about the survey questionnaire and research study including data and safety monitoring, or the university’s research policies/procedures, please contact the Principal Investigator, Dr Shelen Ho at
Thank you for making the time, let’s get started…
